There’s an interesting interview on ProBlogger today with Matt Hulett of WidgetBucks.
Of most interest to myself and, I would imagine, many others, is that “Starting tomorrow (Nov. 15), clicks coming from outside the U.S. and Canada on WidgetBucks widgets will no longer be charged to merchants, and therefore, no publisher credit will be given for those clicks. This will positively impact publisher RPC levels, and the change does not affect earnings from October (just posted) or the first half of November.” (quote taken from the WidgetBucks blog).
Seeing as the vast majority of my traffic does not originate from the US or Canada (there’s the entire rest of the planet out there, folks), with this single action, they have rendered their service all but useless on the 3 blogs I’ve tried it on. It’s really not worth the amount of space they consume for the very small amount I will now received from it. Now, I appreciate why they’re doing it from a business perspective, but it would’ve been nice if they’d at least warned us this might happen. It must have been foreseeable, surely?
Darren over on ProBlogger is giving it 24 hours, but I’ve decided to pull out now. It’s a real shame, as the CTR was pretty impressive, but the time has come to move on to another ad network.


