WidgetBucks have today announced the launch of their CPM product for non-US/Canadian site visitors.
As you may know if you read this blog frequently, I recently pulled WidgetBucks from my sites when they announced that site owners would only get paid for clicks originating from the US and Canada. That wasn’t much good for me, as around 75% of my traffic comes from the rest of the world (it’s a big place!).
Now, with a touch of geo-analysis, WidgetBucks will determine where a visitor comes from. If from the US/Canada, the “traditional” WidgetBucks ad will be shown. If not, they will display a CPM-based ad in its place. This sounds like a good solution to me and I’ve reinstated it on my blogs/sites. I hope the CTR returns to the pretty good level it was at before I decided to pull them.
Here’s some of their press release:
We are now serving CPM ads to the non-U.S./Canada traffic. This will give you revenue, per impression, for your site visitors who come from other countries. This is designed to help publishers who have a blend of traffic from a variety of countries.
Our system will do the geo-location for you, determining where the visitor is coming from. Then we’ll either show the regular pay-per-click widget (to visitors from the U.S. and Canada) or show an ad that pays per impression (to visitors from other countries).
